Official logo: TBD. Until its creation, use the textual wordmark “Araru” and the neutral book icon as a temporary functional icon.
The future system should accommodate horizontal, vertical, symbol, monochrome, light/dark background, favicon, and app icon. The symbol can abstract the head/profile, wing, or toucan beak in geometric shapes.
Do not use realistic toucans, clipart, children’s drawings, excessive details/lines or multicolor gradients. Do not stretch, recolor without contrast, or combine with other brands. Protection areas and minimum sizes will be defined with final assets.
